Design for Export Award - Guidance - Business SA Exporters Design Awards

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South Australia's
Design-led
Exporters

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South Australia's
Design- led
Exporters

Celebrating
South Australia's
Design-led
Exporters
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Guidance

The Design for Export Award Judges will evaluate all entries based on three overarching design criteria that include:
  • GOOD DESIGN
  •  INNOVATION
  •  IMPACT, Commercial, Export, Social and Environmental
Industry Sectors

Automotive & Transport | Commercial  & Industrial | Consumer Electrical & Electronics | Furniture & Lighting | Hardware & Building | Housewares | Medical & Scientific | Sports and Lifestyle | Special Purpose Equipment | Agriculture & Aquaculture Equipment | Environmental Impact Products & Services | Infrastructure Services | Education Products & Services | Tourism Experiences | Health Services | Apps & Software | Game Design & Animation | Architectural & Product Design Services | Commercial Services |
Before you Start your entry

We recommend that you;
  1. Prepare your answers to the questions below using a word document first   Print Page
  2. When you are happy with your answers, cut and paste each question answer into the Online submission form.
  3. Complete the form and then submit. We will sent you a file copy of your submission.
  4. Please let us know if you do not receive an email reply.
Don't worry if you made a mistake. Just re-do it and resend. We will use the lastest version

Judges will make their assessment based on your online application including images, videos and website. If the judges have any questions, we will call or email you for clarification.
 Product or Service Design Award
You can submit single or multiple entries for individual products, a
range of products, or services offerred.

Product

Name of product, range of products or service.

Design Credits
List the contributing  individuals or companies.

Questions (this information will be displayed on the website)
Q1: Entry Introduction (max 50 words)
An "elevator pitch" of the entry.
Q 2. Design Challenge (max 100 words)
What problem have you identified and validated, and how did it evolve into a design brief.
Q 3. Design Solution (max 100 words)
How are you solving the problem and how has the solution resulted in a new and ground-breaking product, service, system or experience or intellectual property.
Q 4. Design Impact (max 100 words):
What is the impact from a commercial, business culture, social, environmental, circular economy and export perspective.
Q 5. Other Information (max 100 words)
Include anything that will add weight to your entry including;
  • Feedback from export destinations.
  • The importance of design-centic thinking in the development of internationally competitive products and services.
  • Any supporting information on your export performance, countries and local employment.
Judges Evaluation Criteria
Product/Services Design Category

1. Design and Form (if applicable)
  • Is the entry styled to be appealing and desirable for the intended market?
  • Is the entry visually resolved to connect with the user?
  • Does the form convey the function unambiguously and intuitively?
2. Function, Usability, Experience
  • Does the entry perform the function it was designed for?
  • Is the entry intuitive, easy to use and understand?
  • Is ithe entry ergonomically designed and advance the user experience
2. Creativity and Innovation
  • Is the design new and original?
  • Does the design use new materials and technology in a clever way?
  • Does the design have any world first features?
4. Safety
  • Does the entry consider the health of the user?
  • Does the entry safeguard against unintentional use?
  • Does the entry comply with all applicable standards and regulations?
5. Sustainability
  • Has the product been designed for disassembly and recyclability?
  • Is the product efficient in its day-to-day use?
  • Do the materials and processes used have a minimal impact on the environment?
6. Quality
  • Is the entry been well made and finished?
  • Does the quality of the entry reflect the user benefit, community and pricepoint?
  • Are the chosen materials and production techniques appropriate?
7. Commercial Appeal
  • Does the entry represent good value for money?
  • Is the entry scalable?
  • Is the entry likely to increase the brand value of the company?
  • Will the design-led approach increase business performance and return on the investment?
8. Social Impact
  • Can  it be scaled to other social groups (in other geographies, other  demographics, etc) to bring about the same social benefits?
  • Does the entry demonstrat a positive social impact on the lives of the beneficiaries, other impacted stakeholders and on society more broadly?

 Design Strategy Award
The Design Strategy Award has specific evaluation criteria that evaluates how organisations use design as a strategic business tool thoughout the value chain including model design, integrated design, design leadership and culture.

Product

Products or services offered by the business

Questions (this information will be displayed on the website)
Q1: Entry Introduction (max 50 words)
An "elevator pitch" of the entry.
Q 2: Design Challenge (max 100 words)
What problem have you identified and validated, and how did it evolve into a design brief.
Q 3: Design Solution (max 100words)
How are you solving the problem and how has the design strategy resulted in a new and ground-breaking product, service, system or experience. Include any intellectual property.
Q 4: Design Impact (max 100 words):
What is  impact of the design strategy from a commercial, business culture, social, environmental, circular economy and export perspective.
Q 5: Other Information (max 200 words)
Include anything that will add weight to your entry including;
  • Feedback from export destinations.
  • The importance of design-centic thinking in the development of internationally competitive products and services.
  • Any supporting information on your export performance, countries and local employment.
Judges Evaluation Criteria
Design Strategy

Clarity of Purpose
  • Does the organisation have a clear purpose that is linked to a clear understanding of the market it operates in?
  • Is it evident that everyone in the organisation can clearly state  the core purpose of the business and that they have a sufficient  understanding of the business strategy?
  • Has the organisation created an environment where staff are aligned to the vision of the organisation’s desired future?
  • Is there clear alignment between the organisation’s products and services, its business model and the overall company strategy?
Customer and Market Immersion
  • Is it evident that the organisation understands the needs and  motivations of their customers beyond traditional market segmentation?
  • Has the organisation immersed themselves beyond the world of their  customer and gained empathy with all stakeholders in their business?
  • Is the role of customer and market immersion and understanding  organisation-wide, embedded in the culture of the organisation and  formally supported throughout the business?
  • Has the customer and market immersion activities resulted in a clear value proposition?
Disruption
  • Does the organisation continually respond to the changing needs and  priorities of their customer and adjust their strategy and purpose  accordingly?
  • Has the organisation demonstrated that they continually challenge  the status quo of the business and explore new opportunities through a  process of reflection and reframing?
  • Does the organisation have an innovative business model that looks  beyond the current market and helps the business imagine new values,  opportunities and entirely new directions?
  • For established businesses, is there evidence of systematic transition to a disruptive business model?
  • For startup’s, is there evidence of a transition from incubation to scale up execution?
Design Leadership
  • Is it evident that the organisation is design-led from the CEO down and is design part of the DNA of the organisation?
  • Has the organisation cultivated a culture of leadership where  everyone is inspired and influenced by the power of design to reframe  problems and ensure alignment the firms purpose?
  • Is innovation in the organisation understood to be more that just an  R&D activity and are the innovation programs in the business  design-led?
Business Model
  • Is the organisations business model competitive and provides a  degree level of innovation outside of technical competencies and product  / service offerings offering?
  • Has all elements of the business model been resolved and balanced to meet the firms purpose?
©2017 Good Design Australia
©2017 Good Design Australia
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