Business SA Exporters Design Awards

South Australia's Design-led Exporters

South Australia's

South Australia's
Design- led

South Australia's Design-led
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Meet the Judges
To ensure a global perspective, we have a judging panel of specialists and leaders in design, business and export from Asia, Europe, North America and Australia. Judging will be done online to allow global diversity and easy participation of panel members.
Rikard Orell - Global Design Director Volvo Trucks, Sweden
Based in Gothenburg Sweden and South Australian educated, Rik has been with Volvo Trucks since 1997 and currently leads their global design teams on three continents.
“To lead a team of highly talented design specialists is the highlight of my design career. Market success through customer feedback is our focus and peer recognition is the icing on the cake”.
Stephanie Pemberton - Manager, Customer Strategy at Qantas
Stephanie is a qualified Industrial Designer with more than 20 years’ experience across a broad range of disciplines, having worked as a practicing designer across corporate and agency environments, followed by Program Director of the Australian International Design Awards for a number of years. Since 2013, Stephanie has held senior positions in Customer Experience and Strategy at Qantas Airways, and is currently at the helm of some of the company’s most significant aircraft reconfiguration and lounge development programs. Stephanie’s passion is to seamlessly integrate design principles with business practices to enhance operational performance and foster a collaborative, innovative culture that generates creative solutions.
Fabian Furrer - President International Business, Dongdao Creative Digital and Branding Group, Beijing, China
Swiss national Fabian Furrer studied politics at the University of California, Berkeley. He gathered his first work experience in the PR department of the European Union in Washington, D.C., before he emigrated to China, where he built the Chinese brand for LafargeHolcim, a Fortune Global 500 corporation. After that, he worked as the Managing Director at the Swiss-Chinese Chamber of Trade and Commerce for a number of years. During the past 7 years, he has been promoting the international development of Dongdao, China’s leading brand consulting company.
Rebecca Wessels - Founder and Managing Director Ochre Dawn Creative
Rebecca, a CX specialist passionately advocates the use of design to create inspirational and visually captivating products and messages with export and local focus. Ochre Dawn provides creative marketing and branding solutions that aim to tell the unique stories in a compelling way whilst celebrating culture, collaboration and authenticity.
Rebecca is also an Adelaide Ambassador for Indigenous Women in Business.
Murray Camens - Global Design leader
Recently retired Vice President of TEAGUE Aviation Studios, Seattle, USA, Murray Camens was responsible for guiding TEAGUE’s design relationship with The Boeing Company. He started his professional career in 1977 with the London design consultancy, Conran Associates. After spending over thirty years managing programs and projects for Philips Design, Murray landed in Seattle in 2012 at TEAGUE’s invitation. His design roots run deep. Among other things, he co-designed the Roller Radio in 1983, which was heralded as one of 80 design icons in the book ‘Past Tense, Future Sense’. Driven to find “the positive” in everything he is involved in, Murray prizes transparency, logic, and simplicity in the workplace. In his spare time, Murray enjoys time with friends and family, sailing, diving and skiing, and creative pursuits such as drawing, painting, and making, well, just about anything. Having lived the last 40 years in London, the Netherlands, Singapore, Hong Kong and Seattle, the inveterate globetrotter from Australia considers the world a small place. During his career, Murray has been named inventor on 16 United States patents and is the recipient of numerous design awards in the United States, Europe and Asia. From 2006-2009 he was an adjunct professor in the School of Design at Hong Kong's Polytechnic University. Originally from Adelaide, Murray studied Product Design at Torrens College of Advanced Education, School of Design, South Australia.
E. Tunde Juhasz B Des ID - Project Design Leader & Intellectual Property Contact at Schneider Electric Australia
Based in Adelaide, Tunde is a highly skilled Industrial Designer & Project Leader currently responsible for leading design teams in Australia and overseas to meet Schneider Electric Strategic project directions. Her most recent developments have included Saturn ZEN and the new revolutionary range of “ICONIC” residential electrical accessories, both of which won a GOOD DESIGN AWARD. Tunde has been the corner stone behind many of Clipsal’s designs for the last 25 years.
She understands and participates in all aspects of product development and intellectual property within Schneider Electric as a part of their Global Offer Development Design team.
Dr Brandon Gien - CEO, Good Design Australia and Chair of Australia's Good Design Awards program
Brandon has spent the last 20 years running Australia’s Good Design Awards Programme, one of the oldest and most respected design award programs in the world with origins dating back to the 1958.
Brandon is a Senator of the World Design Organization (since 2015) after serving as President from 2013-2015 and board Member from 2007-2013. Other roles include Shanghai City Government’s International Creative City Advisory Board. International Advisory Board of Srishti’s Institute of Art Design and Technology in India, jury member for the Singapore President’s Design Awards, the Korean Government’s Good Design Award, China’s Red Star Design Awards, the Taiwan Golden Pin Design Awards, Rado Design Prize Africa, Design for Asia Awards. Educated in Industrial Design, he also holds a PhD in Environmental Design from the University of Canberra’s School of Design and Architecture. He is currently Adjunct Professor Industrial Design at University of Canberra.
Professor Joanne Cys - Head of School Art, Architecture and Design at University of South Australia
Joanne works in the applied areas of continuing professional education for design practitioners and education policy for the design profession.  In 2016 she was inducted into Australia's Design Hall of Fame in recognition of her contributions to design policy, education and research. Joanne is highly engaged in national and international peak design bodies. Joanne was National President of the Design Institute of Australia (2008-2010) and has been Australia's representative to the Global Design Network and the Asia Pacific Space Designers Alliance.
WahTong Lee - Chairman, Design Director & Co-Founder of Soniclean Pty Ltd
Soniclean is Australia's leading designer and manufacturer and exporter of ultrasonic cleaners for diverse applications including food and medical. Wah Tong was educated in Adelaide in Product Design in the 1970’s and is considered a world leader in his field.
Ian Pendergrast BDes- Design Director, Innovact Consulting Pty Ltd  
Ian is one of South Australia's most skilled product development specialists with experience spanning three decades, multiple Design Awards and multiple patents. His product design experience spans multiple industry sectors and export focussed design and R&D. Ian studied Industrial Design at the University of South Australia.
Nicki Diance B Des ID - Director and Designer, Arketype Pty Ptd.
Nicki Duance B Des ID. Director and Designer, Arketype Pty Ltd. Nicki brings to the panel a high level of industrial design, graphic design and business development with a focus on customer experience. Prior to Arketype, Nicki also worked as a consultant industrial designer, a tutor at the University of South Australia and furniture designer at Nexus Furniture. She has been a Past Member of the Advisory committee for the Louis Laybourne School of Art, Architecture and Design.
John Reeves Taylor B Des ID USA GAICD - Designer and Founder, EMDG Group.
John is a Design and Export professional assisting Australian exporters with access to financial support for export market development. John understands the value of design as a business and economic strategy to drive export growth and advocating design is how he helps his clients to understand the needs of their overseas customers, turning complex business challenges into strategic advantages and export sales. John earned a Batchelor degree in Industrial Design in South Australia and his early career included design projects for Mitsubishi, SA Transport, Namco, Hill Industries and Sonicvision through his Design Consultancy, Emery Taylor Bernebach. He is also inventor of connectix™, connectawz ® and Splynewinder ® 3D printed products.
Josh McNally - Executive Director, Marketing, Brand and Communications.
With over twenty years’ experience in consumer marketing in both the private and not for profit sectors, Josh brings a consumer-first perspective to marketing and design. Josh has worked on some of Australia’s most loved and iconic brands both in Australia and across international markets. Brands such as Castrol GTX, the Hills Hoist and Jacob’s Creek have all given Josh an opportunity to explore consumer motivations to purchase, and the role good design plays in product application, promotion and brand growth. Josh was also the architect of Red25, the Red Cross Blood Service’s corporate social responsibility programme that now contributes over 25% of all of Australia’s blood donations. Most recently, he lead the Retail Division of South Australia’s preeminent advertising agency KWP!, and currently heads up Marketing, Brand & Communications at Business SA, South Australia’s peak industry body advocating and promoting the interests of business in that state.

Paul Huxtable - Judging Panel Convenor and Good Design Ambassador
Paul is the architect of the Business SA Design for Export Awards, an Industrial Designer and business developer with diverse international experience spanning 47 years on six continents. Educated in Industrial Design and Engineering, Paul held corporate design and management roles in two large public companies before founding Product Design consultancies in Adelaide, Melbourne and Kuala Lumpur. In 2004 Paul turned his attention to a global health and safety problem. The product design solution rapidly became a global business. Paul shares numerous Awards in Design, Business, Export, has co-authored many international patents, and was a recipient of the South Australian Design Icon Medal in 2017.
Throughout his career Paul has been a consistent voice advocating the power of Design driven Business Strategies throughout the entire value chain to drive Export growth.
©2017 Good Design Australia
©2017 Good Design Australia
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